High-Level Architecture

   +-------------+          +-------------+          +--------------------+
   |             | OAuth   |             | Webflow  |                    |
   | Shopify/Woo |-------->| Pixl Backend|<-------->| Webflow CMS/Hosting|
   |(Merchant)   | Webhook |  (Pixl)     | Publish  |(Variant Sites)     |
   +-------------+          +-------------+          +--------------------+

                    ^                                 ^
                    |(analytics, events, order data)   |
                    +----------------------------------+

System Architecture Overview

1. E-commerce Platform Integration

• Platforms Supported: Shopify, WooCommerce

• Functionality: Processes product data, manages orders, and oversees inventory using the merchant's existing store setup.

2. Pixl Sight Backend

• Core Capabilities:

  • Manages essential product data and inventory

  • Oversees order processing

3. Variant Storefronts (Webflow)

• Design Features:

  • Offers headless, customizable front-end variations.

• Future Enhancements:

  • AI/ML Module: Provides advanced design recommendations and traffic optimization.

4. Dashboards

• Deployment: Accessible through a Pixl domain or subdomain.

• Integration: Available within Shopify Admin or via WooCommerce web portal.

5. Internal Admin (Nupixl)

• Responsibilities:

  • Supervises experiments and has the ability to terminate tests forcefully

  • Handles technical support queries

Integration Modules

• Compatibility: Supports Shopify, WooCommerce, and Webflow APIs

• Functionality: Includes test creation, variant assignment, and analytics aggregation, along with handling billing processes.